Search Engine Optimisation

OPTIMISE SITE PERFORMANCE WITH EXPERT TECHNICAL SEO SERVICES

Discover Our Advanced Technical SEO Solutions Engineered to Enhance Your Website's Performance and Visibility

What is Technical SEO?

Technical SEO involves optimising the behind-the-scenes elements of your website to improve its performance, crawlability, and indexability by search engines. It’s essential for ensuring that your site is easy for search engines to navigate and understand, which ultimately impacts your rankings. By focusing on factors like site speed, mobile-friendliness, structured data, and URL structure, technical SEO ensures your website is fully optimised to provide a seamless experience for both users and search engines.

Woman doing technical SEO for a client

HOW DO WE DO TECHNICAL SEO?

Identifying Issues

We use our advanced AI-driven systems to conduct a comprehensive crawl and audit of your entire website. This allows us to uncover critical technical SEO issues, from broken links and slow-loading pages to indexing errors and duplicate content. With a complete overview of your site’s health, we can pinpoint exactly what needs to be fixed to improve search engine visibility and user experience.

Implementing Fixes

Now that we understand all of the technical faults, our team can systematically work through each problem, ensuring your site is fully optimised for search engines. From fixing crawl errors and improving site speed to enhancing mobile usability and structured data, we leave no stone unturned. A solid technical foundation sets the stage for better rankings and long-term SEO success.

What SEO Services Do We Offer?

Keyword Research

Technical SEO

Content Marketing

Analytics & Reporting

Local SEO

Link Building

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Technical SEO FAQs

Technical SEO ensures that your website is properly structured and optimised so search engines can crawl, index, and rank it efficiently. This is one of the foundational steps to every SEO strategy.  Even if you have great content, poor technical SEO can prevent your site from reaching its full ranking potential.

By improving factors such as site speed, mobile-friendliness, secure connections (HTTPS), and structured data, search engines can better understand your site and provide users with a seamless experience. Optimising technical elements also helps reduce errors, improves crawl efficiency, and ensures search engines rank your most important pages higher. When technical SEO is done right, it creates a strong foundation for long-term search visibility and better organic traffic.

Many websites struggle with technical SEO problems that can negatively impact rankings and user experience. Some of the most common issues include slow page speed, broken links, duplicate content, improper use of canonical tags, missing XML sitemaps, and indexing issues. These issues if not addressed can and will prevent you ranking efficiently.

Mobile-friendliness is another critical factor, as Google prioritises mobile-first indexing. If a site isn’t optimised for mobile devices, it can struggle to rank. Additionally, improper URL structures, missing structured data, and poorly optimised robots.txt files can all cause search engines to misinterpret or ignore important pages. Regular technical audits help identify and fix these issues to ensure your website runs smoothly and performs well in search results.

Structured data, also known as Schema markup, helps search engines understand your website’s content in a more detailed way. It provides additional context about your pages, making it easier for Google to display rich results such as star ratings, product prices, FAQs, and event details directly in search results.

By implementing structured data, your website can achieve better visibility with enhanced listings, which can improve click-through rates and drive more targeted traffic. It also helps search engines categorise and process your content more efficiently, which can contribute to better rankings. For businesses looking to improve their search presence, structured data is a crucial technical SEO element that should not be overlooked.

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